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Despite being one of the more varied careers out there, the term marketing has become almost a buzzword among online businesses and brands. Depending on who you ask, their marketing strategy might not even share aspects with yours. One of the biggest misconceptions regarding marketing is that...
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Sometimes the traditional YouTube or Vimeo embedded player isn’t what you need. Maybe you are running a membership or media site, or maybe you have any of a thousand other reasons you don’t want your videos uploaded to a major platform. Or maybe you just don’t like the YouTube or...
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Storytelling is the thing that sets brands and products apart from their competitors these days. Your brand probably already uses storytelling in your marketing in some way, but it might not be conscious. You focus on the user and the customer. You tell them what problems of theirs you can solve....
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Managing downloads from a WordPress site might seem like it would be no big deal, but in reality, a lot goes into the process. While WP does offer basic media control built-in, if you’re offering those downloads as part of a service or business venture, you’re going to need more...
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If you’re the kind of Photoshop user who primarily opens the software to resize and crop images, you might never touch the Brush tool. However, if you’re in Photoshop day-in and day-out, Brushes are likely to be your best friend. Having as many options as possible will undoubtedly make...
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At some point, pretty much every PhotoShop user gets overwhelmed by all of the options. The menus and submenus and panels and panes and context menus…it’s a lot to take in. Adobe, however, knows this, and instead of relegating everyone to clicking forever, they designed some very...
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Microsoft’s Internet Explorer is one of the biggest memes on the internet. It’s also the bane of many web designers, as newly introduced technology simply isn’t supported. When Microsoft rebranded IE into Microsoft Edge, there was hope that those days were at an end. That the...
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If you’re a content creator or a writer, you must hold one rule above all others: show, don’t tell. You can explain something in 1,000 words and still not get the information across as well as an image or visualization of the concept could. That’s why the Visualizer plugin by...
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WebAssembly is a really cool project that compiles other code languages so that they can run in the browser with JavaScript. It is significantly faster than many of its competitors. It lets more data-and-processing-heavy sites run more smoothly and quickly than otherwise possible. In this article,...
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If you’re in software development, you are going to have to deal with technical debt at some point. So to answer the question in the title…no, you can’t avoid it. However, there are steps you can take to minimize its effects and make sure it doesn’t get out of hand. At least...
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One of the most fun and the most frustrating parts of app design is creating mock-ups and prototypes. You have so much freedom to flex your creative muscles. The problem, however, is making sure that your mock-ups and prototypes aren’t just functional, but that they give a real feeling of...
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Eyestrain is a real issue for software developers, and the font they choose to work with plays a big role in that. If they choose a font that’s not designed well enough, the punctuation or characters may be hard to distinguish, which makes them have to concentrate and focus more to make them...
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