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So you’re going to start an online store. People will go to your website, give you money, and then you will send them the goods. Sounds great. But if you’re a brick-and-mortar business who has never set up an online presence before, there’s a lot more that goes into it than just...
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Podcast hosting is one of the most important choices you can make when starting a show. Whether you choose a free host or a paid one, the feature set and reliability is going to affect the way that your workflow and production schedule runs. Captivate.FM is a solid choice for podcast hosting, and...
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Whenever the holiday season approaches, so do reasons to put together themed documents and promotional materials. Whether it’s a turkey-themed handout to tell your workplace when the office party is going to be or a specialized evite to the family dinner, there’s a good chance...
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Once you have a few podcast episodes in the can, and you’re ready to unleash them onto the world, you have just one step left: submitting your show for distribution across the myriad of podcast directories out there. While there are pretty much an infinite number of places to find podcasts,...
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Podcasting is big business these days. But it hasn’t always been. When the term first originated, and for many years afterward, very few people knew what it meant. And even if they did, knowing how to listen to one might not be in their skillset. Today, however, podcasts are simple to find,...
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Even though the old saying is that you should never judge a book by its cover, people do. The same thing happens to podcasts. Potential listeners judge the quality and colors and composition that make up your podcast cover art before they ever hear a second of your show. That means that as a...
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Not everyone has the luxury of sitting down beside their podcast co-host or interviewee when it’s time to record. While it’s fantastic to be in a studio and being able to react to and with them side-by-side, unless you’re one of a very lucky few, you need to find a way to talk to...
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The WordPress taxonomy gets a bad rap. It’s often misunderstood and misused (and that’s if the feature is used at all). But being able to set up custom WordPress taxonomies is your new secret weapon. Using them, you can provide a fantastic user experience for your readers, for...
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Speed is at the top of every website owner’s wishlist. The faster the site, the better user experience, which leads to more conversions. Also, Google ranks pages that load more quickly higher in search results. So you have a good reason to eke out every last millisecond you can from your...
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Have you ever been visiting a website and been amazed by the split-second load times? Or maybe your competitor’s website blasts past yours in terms of loading speed and the ability to handle massive loads of visitors. You might even be a first-timer and have no idea which hosting company is...
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Use any SEO plugin or service, and you will always be looking at “keywords” or “key phrases.” In general, these are 1-3 words that you want to rank for in search engines. When someone types in a query like workout, you want your fitness site to show up, for example. But...
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The podcasting boom isn’t slowing down anytime soon, and almost everyone behind the microphone wants to make the big bucks through their podcast. With podcasting being a billion-dollar industry, why not? Enter: Podcorn. A podcast sponsorship marketplace where advertisers can post listings...
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