8 Best WordPress Instagram Plugins in 2023 (Ranked)

Last Updated on September 11, 2023 by 2 Comments

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First Pick

 10Web Instagram Feed

Pricing: $85
Standout Features: Category System Via Hashtags, Two Unique Display Styles, Conditional Image Filtering

Visit  10Web Instagram FeedRead Overview
Second Pick

Spotlight

Pricing: $39 per year
Standout Features: Instagram-independent Appearance, Extensive Customization Options, Multiple Account Connections

Visit SpotlightRead Overview
Third Pick

WPZOOM Social Feed Widget

Pricing: $49 per year
Standout Features: Widgets-based Instagram Sharing, Various Feed Styles, Basic Customization Options

Visit WPZOOM Social Feed WidgetRead Overview
Blog / WordPress / 8 Best WordPress Instagram Plugins in 2023 (Ranked)

Instagram has become one of the most popular social media platforms in the world, garnering over 140 million Instagram users in the United States and over 2 billion users worldwide. With this in mind, savvy website builders will likely want to leverage some of that popularity. This article will give you the eight best options available for WordPress and Instagram plugins in 2023. Whether you’re trying to gain more followers or show off your photography skills, this list will have something for you.

Let’s get into it!

What is a WordPress Instagram Plugin?

A WordPress Instagram plugin is a social media plugin that helps integrate your Instagram feed into your website. If you’re looking to gain followers or leverage your Instagram’s success on your website, these plugins can help.

They can also serve the aesthetic of your website as they can organize your Instagram images into brilliant displays while reducing load times since the photos are hosted off-site. Essentially, these plugins help you take your social media presence to your website.

The Best WordPress Instagram Plugins

There are plenty of fantastic options for Instagram plugins, and they all have their own take on integrating Instagram with your site. Hopefully, you find a solution with what you’re looking for on the list below!

1.  10Web Instagram Feed

10Web logo

10Web Instagram Feed is a fantastic Instagram plugin if you have a huge backlog of posts. You can use it to set up a feed where users can browse through your photos using a category system based on hashtags.

This approach works perfectly if you want to use your Instagram feed to show off your portfolio or as a replacement for a full-blown image gallery plugin. 10web also enables you to choose from two different styles for your display and includes lightbox functionality.

On the other hand, if you prefer a more selective approach to which images you display, this plugin includes a conditional filtering system. Using it, you can choose precisely which photos will appear on your website.

Additional features include transition effects for your feed images, social sharing buttons, and the option to show Instagram comments within your lightbox displays.

10WebSocial example

Key Features:

  • Add multiple categories to enable users to sort images.
  • Choose between two unique themes for your Instagram feed.
  • Restrict which images appear on your website.
  • Add transition and lightbox effects for your images.
  • Show up-to-date comments with your Instagram posts.

Price: Free with a premium version available starting at $85 (one-time fee)

Get 10web Instagram Feed

2. Spotlight – Social Photo Feeds

Spotlight Logo

Out of all the Instagram plugins we’ve talked about so far, Spotlight is the only one that lets you forget you’re looking at a feed. You can use it to display posts in a way that makes them look like any other image gallery on your site.

This approach is perfect if you want to use Instagram to display images instead of uploading them to your site. As mentioned earlier, this can help you reduce loading times and free up resources.

If that’s not your cup of tea, add an account header to your feed and a separate Follow button. On top of those options, Spotlight lets you customize every aspect of your feed, including post order, the number of columns, width, height, padding, and even text size.

Using this plugin, you can connect multiple accounts to your site and display feeds using shortcodes or widgets.

An example of spotlight Instagram gallery.

Key Features:

  • Publish minimalist feeds without Instagram branding elements.
  • Customize your feed’s appearance.
  • Connect multiple accounts to your website.
  • Display feeds using shortcodes or widgets.

Price: Free and premium versions available starting at $39/year

Get Spotlight

3. WPZOOM Social Feed Widget

WPzoom banner logo

If you’re looking for a no-fuss WordPress Instagram plugin, WPZOOM Social Feed Widget is an excellent option. As its name implies, it relies entirely on widgets to enable you to share your Instagram posts.

You gain access to multiple feed styles and can place the widget in any location your theme provides. This plugin also has some basic customization options, including how many columns you want to include, how many images to show, and more.

WPZoom example

Key Features:

  • Use widgets to share your Instagram feed.
  • Customize your feed’s appearance.

Price: Free with premium versions starting at $49/year

Get WPZOOM

4. Social Feed Gallery

Social feed Gallery logo

Social Feed Gallery is an Instagram plugin that offers a lot of options when it comes to customization. You can link multiple profiles and set up unique feeds for each.

Each feed receives its shortcode, and you can choose from four styles to showcase your photos. Regardless of which type of gallery you use, you get to decide how many posts to display and the number of columns.

Moreover, Social Feed Gallery enables you to limit your feed in WordPress to posts that use specific hashtags. This is a handy feature if you only want to share some of your content on WordPress and not your entire Instagram backlog.

Finally, Social Feed Gallery doesn’t require a complex authentication process. Linking an account only requires confirming that you give the plugin access.

example of gallery

Key Features:

  • Connect multiple Instagram accounts.
  • Receive unique shortcodes for each account’s feed.
  • Choose from four gallery styles for your feeds and customize the number of pictures they display.
  • Use hashtags to specify which posts to include in your feed.

Price: Free with a premium version available starting at $49/year

Get Social Feed Gallery

5. Smash Balloon Social Photo Feed

Smash Balloon Social Photo Feed logo

Smash Balloon Social Photo Feed is one of the only plugins that enables you to combine posts from multiple Instagram accounts in a single feed. This feature is perfect for news or niche sites where you want to show visitors the latest happenings.

On top of that, Smash Balloon also gives you full control over your feed’s appearance. You can choose from multiple preset image sizes and manually configure the width, height, and number of photos in your feed. This plugin even lets you add a background image, another unique feature.

Smash Balloon lets you add a Load More button to the bottom of your feed so visitors can browse as far back as they like. It also enables you to add custom CSS and JavaScript to each feed.

example of Smash Balloon

Key Features:

  • Combine multiple accounts within a single feed.
  • Customize every aspect of your feed’s style, from width and height to its background.
  • Add custom CSS and JavaScript to your feeds.
  • Add a Load More button to the bottom of your feed.

Price: Free with a premium version available starting at $49/year

Get Smash Balloon

6. Feed Them Social

The Feed Them Social plugin.

Feed Them Social isn’t just an Instagram feed plugin. With this tool, you can share content from multiple social media platforms, including Facebook, Twitter, Pinterest, YouTube, and Instagram.

This is it if you’re looking for a one-size-fits-all plugin to integrate your social media profiles with your WordPress site. The only downside is that Feed Them Social doesn’t offer many customization options for your feeds. You can only change font colors.

Its Instagram feeds use a simple gallery design that should mesh well with most themes. You can also include a Load More button, letting visitors browse your images without leaving your site.

Feed them social example

Key Features:

  • Share feeds from multiple social media platforms.
  • Customize your feed’s font colors.
  • Use shortcodes to embed feeds anywhere you want.
  • Include a Load More button for your Instagram feed.

Price: Free with a premium version available starting at $50/year

Get Feed Them Social

7. Social Slider Widget

The Social Slider Widget plugin.

Social Slider Widget is another Instagram plugin that knocks it out of the park when it comes to customization. Using this plugin, you can connect as many accounts as you want and display feeds using widgets and shortcodes.

With Social Slider Widget, you can choose from seven different layouts to display your feeds, including sliding galleries. Plus, every style enables you to customize options such as how many posts to show and in which order. You can sort images by date, popularity, or randomly.

Social Slider widget settings

Key Features:

  • Connect multiple Instagram accounts.
  • Display feeds using widgets and shortcodes.
  • Choose from seven fully-customizable feed styles.
  • Sort feed images by date, popularity, or randomly.

Price: Free with a premium version available

Get Social Slider Widget

8. Instagram Theatre

Instagram theatre

Instagram Theatre is another great choice for a WordPress plugin, and it comes relatively cheap. The plugin gives customers various layout options and three fully responsive designs among its numerous capabilities. Using the hashtag Instagram Feed function of Instagram Theatre, you can also define a tag to search for on the Instagram API.

Along with this comes CSS customization and mobile responsive design, all for $16.

Intagram theatre example

This plugin was created to make rendering images from your Instagram account on your website simple. You can use a variety of layouts, such as grids, lists, and full-screen displays.

Key Features of Instagram Theatre:

  • Hashtag feed mode
  • List, Gallery, and Thumbnail layout options.
  • Responsive site templates.

Instagram Theatre Pricing: $16

Get Instagram Theatre

Comparing all Instagram Plugins

If you’re looking to increase engagement with your Instagram feed or website, combining the two audiences with a plugin is an excellent route to take. Plus, hosting your images outside your website will speed up load times and help optimize your website for your audience. Hopefully, you found a solution on this list that can help you promote and integrate your Instagram in your ideal way. If not, keep reading to get our thoughts on pricing and our top pick.

Insagram Plugin Pricing

First, let’s recap all the plugins we covered in this post. We ranked them in order of our favorites, with the top three Instagram plugins at the top of the list. Of course, you might also want to consider the price associated with each. The price has been added to the following table for easy comparison. 👇

PluginPriceFree Option
🥇10Web Instagram Feed$85 one-time✔️Visit
🥈Spotlight – Social Photo Feeds$39/year✔️Visit
🥉WPZOOM Social Feed Widget$49/year✔️Visit
4Social Feed Gallery$49 one-time✔️Visit
5Smash Balloon Social Photo Feed$49/year✔️Visit
6Feed Them Social$50/year✔️Visit
7Social Slider Widget$55 one-time✔️Visit
8Instagram Theatre$16 one-timeVisit

Top 3 Instagram Plugin Feature Comparison

Out of the plugins on our list, there are a few that stand out above the rest, thanks to their vast set of features. 10Web Instagram Feed is an excellent choice for those with multiple categories. It allows you to create multiple feeds based on those categories, making it easy for your site’s visitors to navigate your posts. If you want to remove Instagram branding from your feeds to present your posts as an image gallery with your branding, then Spotlight is an excellent option. Finally, if you want to display your Instagram feed in a sidebar, then WPZOOM Social Feed Widget is the way to go.

🥇10Web Instagram Feed🥈 Spotlight🥉 WPZOOM
Starting Price$85/one-time fee$39/year$49/year
Category Sorting✔️✔️✔️
Display Themes✔️✔️✔️
Feed Customization✔️✔️✔️
Multiple Feeds✔️✔️✔️
Multiple Display Options✔️✔️✔️
Active Installations20K+50K+80K+
Community Rating4/5
⭐⭐⭐⭐
Read Reviews
5/5
⭐⭐⭐⭐⭐
Read Reviews
4/5
⭐⭐⭐⭐
Read Reviews
Get 10Web Instagram FeedGet SpotlightGet WPZOOM

Which WordPress Instagram Plugin Is The Best?

Our top recommendation for customization is 10Web Instagram Feed, while we give the nod to Spotlight for large accounts with a lot of pictures. If you’re looking for more WordPress plugins, make sure to check out our ultimate list of recommendations for each plugin type!

Frequently Asked Questions (FAQs)

Before we wrap up, let’s answer some of your most common questions regarding the best WordPress Instagram plugins. Did we miss one? Leave a question below, and we will respond!

What is the best WordPress Instagram plugin?
With an impressive array of features, such as the ability to choose between two distinct display styles, a lightbox, transition effects, sharing buttons, and the ability to display post comments in the lightbox,  the 10Web Instagram Feed is our pick for the best WordPress Instagram plugin.
What are the top WordPress plugins for displaying Instagram feeds?
Various Instagram plugins are available for WordPress, but the most popular are 10Web Instagram Feed, Spotlight, and WPZOOM Social Feed Widget.
Are there any free WordPress Instagram plugins that are worth using?
Plugins such as SpotlightWPZOOM Social Feed Widget, and Smash Balloon are excellent choices for displaying Instagram feeds on your website for free.
What are the benefits of using WordPress Instagram plugins?
Adding an Instagram feed to your website can provide several benefits, such as expanding the reach of your Instagram content, boosting your Instagram followers, collecting valuable data for advertising, increasing the duration of user engagement on your site, and ultimately driving sales.
How do I add an Instagram feed to WordPress?
You can easily add an Instagram feed to your WordPress website using an Instagram feed plugin such as 10Web Instagram Feed, Spotlight, and WPZOOM Social Feed Widget and Smash Balloon.
Which WordPress Instagram plugin is the easiest to use?
Spotlight is the easiest WordPress Instagram plugin due to its straightforward UI that provides an intuitive navigation experience without feeling overwhelming and its comprehensive documentation.
Can you customize the appearance of Instagram feeds with plugins?
Yes. Most Instagram plugins allow you to customize your feed's appearance to match your brand's style. For example, 10Web Instagram Feed lets you customize the appearance by allowing you to play around with the layout, premade themes, fonts, color schemes, filters, and lightbox appearance and enables you to add custom CSS.
Does having a WordPress Instagram feed help improve social media engagement?
Yes, having a WordPress Instagram feed can help improve social media engagement as it allows website visitors to view and engage with your Instagram posts directly from your website. It also increases the visibility of your Instagram account and can lead to increased followers and engagement.
Will using a WordPress Instagram plugin slow down my website?
Yes, it's possible for Instagram feeds to slow down your website due to added Javascript and additional requests to third-party websites and services. However, plugins like Spotlight, WPZOOM Social Feed Widget, and Smash Balloon address this with features like inbuilt caching, lazy loading, and locally stored images.
Which WordPress Instagram plugin has a hashtag feed feature?
A hashtag feed enables you to pick specific hashtags, which entails showing social media posts tagged with the said hashtags, which categorizes the content on your feed based on the event or topic relevant to your brand. Plugins like 10Web Instagram Feed, Social Feed Gallery, and Instagram Theatre offer a convenient tag filtering feature to help organize and sort your Instagram feed.

Do you have any questions about how to share your Instagram feed in WordPress? Let’s talk about them in the comments section below!

Article thumbnail illustration by Bibbit Unggul / Shutterstock.com

Top Picks

Explore Our Top Picks

Here are our favorites! 👇

medal icon 10Web Instagram Feedoutgoing link medal iconSpotlightoutgoing link medal iconWPZOOM Social Feed Widgetoutgoing link
Top Picks

Get  10Web Instagram Feed Today!

With so many great options available, it can be hard to pick one. Find out why  10Web Instagram Feed is our favorite. 👇

Explore  10Web Instagram Feed
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2 Comments

  1. I love you way of defining this topic. Good job. Keep it up!

    • Thanks for the kind words, Mark!

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