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One of the many great things about WordPress as a platform is the continual improvement each and every year brings. The core software today is barely recognizable from even five years ago, and the pace of change is only getting faster. Plugins are obviously at the core of much of that improvement...
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Last spring Google re-branded Google Webmaster Tools to a name that was a little more user-friendly, Google Search Console. Most small business owners are familiar with Google Analytics and setting up Google’s popular software is often one of the first things that a business owner will do upon...
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Growing a WordPress business or agency requires an entirely different skillset than simply working one-on-one with clients. It’s tough to hear, but it’s the truth – you can be a great developer, a great salesperson, and a rockstar when it comes to working with clients. Unfortunately, none of...
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If you work with WordPress for any length of time, you’ll definitely find yourself having to move content around at some stage. This is especially true with larger websites or when you’re migrating content from site to site. Broken links are a risk in this scenario, which are of course...
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There’s one phrase every internet user will be horribly familiar with. A set of words they’ll have encountered hundreds, if not thousands of times, and that always prompts a brief moment of confusion: The page cannot be found. The page you’re looking for might’ve been removed,...
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Thanks to the massive popularity of the platform, many hosting companies have started to create special packages exclusively for WordPress-based websites. These managed hosting offerings promise advanced features as well as dedicated support. Premium features, however, come with a premium price...
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In the business world, there’s one particular worst-kept secret that’s always interested me: it’s cheaper and easier to convince existing customers to buy from you again than it is to attract brand new customers. Despite this, many business owners continue to splurge large portions of...
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As WordPress professionals, we deal with certain constants: The havoc a missing semicolon causes, the panic of hardware malfunction, the seemingly never-ending parade of updates. However, some commonalities take the form of humans – both clients and acquaintances. For the most part, our jobs...
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If you’ve been a WordPress developer and/or designer for long, you’ll have likely dealt with this problem. You landed several really great clients or even a full-time spot. Your workday is filled with answering client demands, attending meetings, and hunting down that perfect plugin....
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Imagine the scene. You’re pitching an idea to a client, or explaining how a new feature in their WordPress site will work. You’re confident your approach will help their business in a myriad of ways. But you see their eyes glaze over. There is a pause during the conference call. The...
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There’s a well-known phrase in the business world: “revenue is vanity, profit is sanity.” Because it’s a catchy quote, it’s easy to ignore the important point that it highlights – that most entrepreneurs prefer to chase eye-catching metrics that make them look good, rather than the...
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If you’re new to WordPress, this post will be right up your alley. Whether you’ve installed the world’s leading CMS through your hosting company’s auto-installer or are using the famous WordPress 5 Minute Install, you’re probably excited to get started. If you’ve...
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