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Adding schema markup to your site can help you boost your search engine rankings. However, if you have little coding experience (or none at all), this may seem like a daunting task. Fortunately, we’ve put together a schema markup SEO guide to help you get started and not be overwhelmed. In...
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When people talk about Search Engine Optimization (SEO), they typically focus on Google. However, pouring all of your energy into that one search engine could result in missing out on other key traffic sources. Although Yahoo! has fewer users, it’s still worth optimizing your content for this...
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You may not use it, but you’re probably familiar with Bing. The Microsoft-owned search engine launched as a Google alternative in 2009. Since its launch, Bing has slowly but surely grown its market share. Therefore, ignoring Bing when it comes to Search Engine Optimization (SEO) can be a...
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Submitting an XML sitemap can provide search engines with a full breakdown of every website page you want them to index. Therefore, it’s an essential step in your Search Engine Optimization (SEO) strategy. While your trusted sitemap plugin may have created your beautiful sitemap for you, your...
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Whether you want to pursue a career in online marketing or boost your search engine visibility, acquiring Search Engine Optimization (SEO) skills can be advantageous. However, figuring out how to become an SEO expert – and what SEO expertise entails – is an essential first step. In this post,...
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If you want your website to rank well in the Search Engine Results Pages (SERPs), you’ll need to publish high-quality, relevant, Search Engine Optimized (SEO) content. However, determining the correct length for your articles can be challenging. That’s why learning the best word count...
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Learning some Search Engine Optimization (SEO) skills can help boost your visibility in Search Engine Results Pages (SERPs). Even if you already have an optimization strategy in place, it could be worth taking the time to discover the latest updates in the field. Fortunately, SEO training courses...
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You may already know how Search Engine Optimization (SEO) works and why it’s important. However, it’s not enough just to use keywords in your posts and write eye-catching meta descriptions. For optimal website performance, you’ll also need to work on your image SEO. In this post,...
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When users see your pages in the Search Engine Results Pages (SERPs), they only get a brief glimpse into their content. Therefore, readers need to decide which results to click on based on article titles, website names, and meta descriptions. In particular, meta descriptions are essential to Search...
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If you use a Search Engine Optimization (SEO) plugin such as Yoast SEO or Rank Math, you may already be familiar with the “SEO page title”. This element shows readers what to expect from the page in search results, and helps Google understand and index your content. Therefore, creating...
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Your chosen permalink structure can impact your website’s Search Engine Optimization (SEO). WordPress enables you to select from multiple URL formats, but not all of them are very SEO or user-friendly. Therefore, understanding how permalinks work in WordPress and their impact on SEO is...
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Google considers many factors when ranking content in its search results. Some of these”signals” affect rankings directly, while others indirectly impact them. E-A-T or Expertise, Authoritativeness, and Trustworthiness are Search Engine Optimization (SEO) elements that Google values....
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