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How to Disavow Backlinks to Your Website

How to Disavow Backlinks to Your Website

September 16, 2020 in Marketing | 6 comments

Link building may be a big part of your SEO strategy, but not every website that links back to your site is beneficial. Google can penalize websites associated with shady or low-quality sites. So, if one of those sites links to your site, you could be in trouble, at least when it comes to page...

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6 Best Free Lead Generation Platforms and Apps

6 Best Free Lead Generation Platforms and Apps

September 8, 2020 in Marketing | 0 comments

Lead generation is your doorway to earning more money. Without a regular (and, hopefully, increasing) flow of customers, your business won’t survive. There’s a lot of competition out there, though — a lot. And to stand up to it, you have to (1) know where to find a potential customer, (2)...

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How to Leave the Perfect Marketing Voicemail

How to Leave the Perfect Marketing Voicemail

June 24, 2020 in Marketing | 1 comment

People hate voicemail. Leaving messages, receiving them… With so many other ways to communicate, most of which don’t require you to actually use your voice, voicemail has become anxiety-producing. It’s even worse when you’re talking about a marketing or sales voicemail, too. The recipient...

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6+ Examples of How to Use Empathy in Marketing

6+ Examples of How to Use Empathy in Marketing

June 4, 2020 in Marketing | 1 comment

A lot of consumers and clients need to connect with your product on an emotional level before they buy it. Numbers and data, even including the amount of five-star reviews your product has, won’t cut it for every member of your audience. You need to make them feel something if you want them to...

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How to Get Started with Google My Business

How to Get Started with Google My Business

May 25, 2020 in Business | 4 comments

Creating a Google My Business (GMB) profile is an integral part of local SEO efforts for location-based businesses. This free tool puts you in control of how your business shows up in searches and on Google Maps, and it also helps you show up more prominently in search results. You should get your...

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