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Google Search Console is one of the most powerful tools available for any website owner. Formerly known as Google Webmaster Tools, the search console is a free, one-stop platform where you can gain nearly every bit and byte of data you need to know about your site. With a firm grasp on how to...
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Rapid prototyping is a method of quickly creating an early version of a final product. This allows the creators of the product to test their ideas and even get user feedback without having to fully flesh out, or even build, a full version of what they have in mind. There are many benefits to this...
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WordPress is one of the world’s most popular content management systems (CMS). With over 44% of the internet built on it, WordPress allows users of any skill level to create a website quickly. There’s no intensive coding to learn; rather, it works much like old word processors. In this...
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Your WordPress store might be bleeding money right now. That abandoned cart rate? Those bounces from your product pages? Each represents real dollars walking away from your business. Most store owners tinker with the wrong settings while ignoring what actually drives sales. This is a...
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Does your business need a digital marketing transformation? These days, most businesses need a digital presence and outreach plan. A strong online and social media presence is essential to keep your business top-of-mind with current and potential customers. If your business is still largely...
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You may not use it, but you’re probably familiar with Bing. The Microsoft-owned search engine launched as a Google alternative in 2009. Since its launch, Bing has slowly but surely grown its market share. Therefore, ignoring Bing when it comes to Search Engine Optimization (SEO) can be a...
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Creative assets are important, even in the age of AI. As long as they are of great quality and communicate well (for their situation), AI-made images can be just as compelling as professional photography and graphic design. But, you probably have the lingering question of how. We’ve created a...
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Many websites look good at first glance, but what truly makes them stand out? Great WordPress websites aren’t just beautifully designed—they’re also fast, user-friendly, and responsive. A well-built site gives visitors an enjoyable experience by helping them find what they need...
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It can be hard to choose the right social media tool for your team. Some tools have most of the features you need but are still missing important things your team needs. In the end, you could be stuck using two or three tools to get things done. In order to help you make a decision for your social...
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If you own a WooCommerce store, you’re probably familiar with the importance of inventory management. You’re probably also familiar with the headaches that can come along with it. Fortunately, there are some tips and tools you can implement to make this important task a little easier and a lot...
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There are only a few things that Artificial intelligence (AI) can’t help with in the online world. It can craft blog posts, generate striking images to complement them, master the art of video and picture editing, and even cook up captivating social media captions for your blog...
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Looking to make your marketing efforts more personal and conversational for your customers? Conversational marketing might be the perfect way to shift your marketing strategy. Conversational marketing is a marketing approach based on customer feedback. It utilizes tools such as personalized email...
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