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Ontraport Review: CRM Meets Autoresponder

Ontraport Review: CRM Meets Autoresponder

September 22, 2022 in Resources | 7 comments

If you’ve been using email marketing tools for a while, you’re probably familiar with autoresponder platforms like AWeber, MailChimp, or GetResponse. While these platforms are efficient in the features they offer , large businesses or companies with highly complex email marketing strategies may...

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Salesforce CRM: A Detailed Overview

Salesforce CRM: A Detailed Overview

January 9, 2024 in Resources | 12 comments

Salesforce is one of the oldest and most trusted CRMs out there. Customer Relationship Management software is pretty much necessary if you are going to do business online (especially at scale), and the Salesforce CRM is a staple of the industry. If you’re looking into setting your first CRM...

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How to Get Started with Email Segmentation

How to Get Started with Email Segmentation

March 23, 2023 in Marketing | 2 comments

Email segmentation is key to a successful email marketing strategy. In fact, selling to or engaging with your email contacts effectively is impossible without developing a list segmentation strategy. Email list segmentation enables you to break down your audience’s key characteristics so you...

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