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Digital marketing requires a number of working, moving parts in order to be successful. Automating tasks, including your ad buying, is one of the most important aspects of streamlining your business operations. Programmatic advertising can help you take a large portion of the human work out of ad...
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GoDaddy is one of the most well-known web companies around. Many people use the company as a good budget hosting option or to purchase a domain or two simply because of their awareness of the brand. GoDaddy’s WordPress offerings have come under fire in the past, but the company has worked hard to...
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Site caching can improve your website’s performance and provide a better User Experience (UX) for your visitors. However, you might be wondering exactly how this process works and how important it is for your WordPress site. Caching can seem intimidating if you don’t have a lot of...
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Web hosting and protecting the environment aren’t two goals that usually go hand-in-hand, but if you’re in this small niche of web host-seekers, GreenGeeks should be on your radar. Why do we need eco-friendly web hosting? Websites can be a drain on the environment because they produce C02 and...
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When designing landing pages, you might think you need to hire a developer or freelancer. However, thanks to artificial intelligence (AI), creating an effective, beautiful layout without coding is now possible. In fact, the best AI landing page builders will complete the page with text and images...
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It is no secret that setting up and managing a blog is time-consuming. But what if you could spend less time managing your WordPress site and more time on the important stuff? Sounds too good to be true, right? Well, actually, there is a tool that can help you do just that. Just what is that...
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Comments remain one of the primary forms of user engagement on most blogs. Allowing your readers to share their thoughts and opinions can help them feel more invested in your brand and build community. However, it also opens the door to spam, trolls, and other unsavory characters. This means...
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In the ever-changing world of digital marketing, the importance of keyword research cannot be overstated. Keywords are vital to SEO, linking businesses with their target audiences via search engines. Whether you’re an experienced marketer or an emerging entrepreneur, picking the correct...
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Effective storytelling is a key part of building a successful brand identity. Adding a timeline to your website is an easy and effective way to implement storytelling in a visually engaging way. Timelines can be used to showcase historical roadmaps, development milestones, achievements, and much...
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Google Cloud is a popular cloud computing service suite with both physical assets and virtual resources. Many products and solutions within its Google Cloud Networking category can be directly helpful for WordPress users and Google Cloud web hosting users. In this post, we’ll introduce you to...
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Managed WordPress hosting is one of the most popular hosting options for WordPress websites. One downside is that it’s more expensive than non-managed hosting (though some options like Cloudways help keep that cost down). This raises the question: is managed WordPress hosting really worth it? In...
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Cloud hosting is becoming increasingly popular. With this service, your site is hosted on multiple virtual servers, which can help improve performance and maximize uptime. Amazon Web Services (AWS) is one of the leading cloud computing providers, so you might be wondering how to host your WordPress...
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