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An Easy-to-Understand Guide to B2B Marketing

An Easy-to-Understand Guide to B2B Marketing

September 21, 2022 in Marketing | 0 comments

Business-to-business (B2B) marketing is aimed at a business rather than an individual shopper. On the flip side is business-to-consumer (B2C) marketing, which is aimed at individual shoppers (consumers). For example, a company that sells website themes to small businesses is a B2B company, while a...

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How to Write a Testimonial

How to Write a Testimonial

March 17, 2023 in Business | 19 comments

If you’re anything like us, you probably buy a lot of stuff online and subscribe to multiple services. Sometimes, you’re so pleased with your product or service that you want to leave a gushing review or testimonial on the company’s website. The problem is, a poorly put-together...

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