10 Best WordPress Themes for Fashion Blogs

Last Updated on January 7, 2023 by 19 Comments

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10 Best WordPress Themes for Fashion Blogs
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Fashion blogs receive the most number of monthly Google searches on the web. That means you – the independent fashion blogger – need a website with inimitable aesthetic appeal. Not to mention, all the functionality of a leading fashion blog, if you’re going to entice visitors.

This list of the best WordPress themes for fashion bloggers can give you a strong foundation. They include modern designs and tons of features and all of them are also responsive, meaning more traffic for you.

In a nutshell, top WordPress themes cater to a broad spectrum of fashion blogging needs.

Best WordPress Themes for Fashion Blogs

The WordPress themes mentioned below aren’t placed in any ranking order, so their position doesn’t indicate their comparative quality.

To choose the names that made it onto the list of the best WordPress themes for fashion bloggers, I went through the ratings and reviews of WordPress blogging themes on several premium marketplaces and found that the themes included in this post received the highest stars and the most positive word from downloaders – for being multi-purpose, creatively displaying fashion finds, etc.

And when I researched more on Google, I found that some of them have been recommended by veteran fashion bloggers.

1. InFashion

By and large, inFashion is a good theme

One of the best WordPress themes for fashion bloggers, inFashion comes with a great design that allows you to highlight your content with striking imagery. Options like post scroll slider add to the aesthetic appeal of this theme.

After installing InFashion, you can access a number of style options to customize your site’s design. Examples include enticing typography options, unlimited color options, and a unique navigation menu.

In addition, InFashion includes a robust theme options panel that enables you to customize your fashion blog. It is powered by the ReduxFramework (an extensible framework for WordPress themes and plugins).

Key Features

  • Unlimited color variations
  • Several typography options
  • WooCommerce compatibility
  • Clean shortcodes
  • Translation / localization support

Price: $44 ǀ More Information

2. Ink

On the whole, Ink is a great fashion blogging theme

With this theme, you can create a fashion website that’s in line with new design trends. Ink’s focus is on storytelling; therefore it enables you to mesmerize your visitors straight away.

When using Ink, you can test several layout styles to see which one allows you to portray your content in the most enticing manner. There is also a feature that allows you to restrict content to people who sign up for a membership.

The theme also has a built in Theme Customizer. It gives you all the options you need, and permits you to preview changes in real-time.

Additionally, you can reorganize every homepage section, courtesy of Ink’s widgetized homepage.

Key Features

  • Crisp and clear design with refined typography
  • Post layout hover effects
  • Child theme compatibility
  • Google Web Fonts support & simple color picker
  • StagTools compatibility (free of charge)

Price: $44 ǀ More Information

3. Heart & Style

For the most part, Heart & Style fills all fashion blogging design needs

Heart & Style is an elegant blog WordPress theme that allows you to leverage a modern and stylish WordPress site design. It’s a great choice if you want one of the best WordPress themes for fashion bloggers.

The theme comes with several sections for featured content, lots of archive layout options, 3 homepage layout designs (alternate options), more than 250+ customization options, and more.

Given these points, Heart & Style is one of the most complete WordPress theme you’ll find for fashion bloggers.

Key Features

  • More than 1 style base for your site
  • Tons of customization options (from typography to spacing)
  • Multiple content layout alternatives (columns + sidebar, 1 column full width, etc.)
  • Fast & premium support

Price: $49 ǀ More Information

4. The Gem


The Gem is a multipurpose WordPress theme with pre-designed layouts specifically for fashion ecommerce and blogging. When combined with your unique and eye-catching fashion content these layouts will shine with style.

Key Features

  • 50+ built-in creative design concepts
  • Designed with creatives in mind
  • Optimized for performance and SEO

Price: $59 | More Information

5. Dazzling

Dazzling fashion wordpress theme

Dazzling makes the list of the best WordPress themes for fashion bloggers because of its glamorous and classy design. It is the ideal theme if you’re looking to highlight your fashion picks from center and front.

The theme is highly flexible and functional, so it can be used on any type of fashion blog. It has an integrated WordPress Customizer that allows you to change colors with ease.

Especially relevant, Dazzling offers custom category index layouts and WooCommerce HTML5 markup support.

Key Features

  • Easy post organization with category index
  • Option to upload custom background & retina quality logo
  • WooCommerce compatibility
  • Auto installation
  • Custom-coded to display Reward Style items (affiliate items)

Price: $75 ǀ More Information

6. CheerUp

CheerUp blogging theme

This theme comes with luxury design options that can be tailored to look elegant on all kinds of fashion magazines and blog websites.

You can choose from over 6 unique designs and 200+ layout combinations after you install CheerUp. The WordPress Live Customizer can be used to tweak every element of the theme from head to toe. Additionally, you get to choose from multiple slider, footer, header and post styles.

Also, creators of CheerUp have strategically placed social media icons in every post.

All things considered, CheerUp ensures that your visitors are never bored of your blog’s design.

Key Features

  • Fast & effortless branding
  • Unique galleries
  • Creative navigation menus
  • Built in custom widgets
  • WooCommerce compatibility

Price: $47 ǀ More Information

7. Piemont

Overall, piemont would satisfy fashion bloggers' desire for a great theme

Piemont is among the best WordPress themes for fashion bloggers because it allows you to setup a fashion blog in a couple of minutes. The clean and modern design further adds to its appeal.

You are offered unlimited menu variations, unlimited header variations, unlimited footer variations, 5 blog layouts, and more by the creators of Piemont. The integrated Control Panel makes it easy for you to configure the theme.

Moreover, Piemont provides MailChimp newsletter integration and Instagram feed integration.

Altogether, this theme is the ideal pick for setting up a fashion blog quickly.

Key Features

  • 1 click demo data import from preview pages
  • Offcanvas menu
  • Lightbox Gallery and Lightbox integration for all images
  • WooCommerce compatibility
  • 9 WordPress plugins inside

Price: $59 ǀ More Information

8. Redwood

Redwood fashion theme

Regarded as one of the best WordPress themes for fashion bloggers, Redwood offers classic and clean aesthetic that allows you to impress your visitors. It comes with an eye-catching featured slider and 3 handy promo boxes below it.

In essence, the theme will delight you with its functionality while allowing you to customize your fashion blog with a click of a button.

You’ll get to choose from 5 blog layouts, 4 different post formats, and a plethora of color offerings.

Furthermore, Redwood offers sticky navigation, a WordPress Customizer that powers theme options, and custom widgets.

Key Features

  • Option to hide/show elements
  • Social media integration
  • MailChimp for WordPress (custom styling offered)
  • Instagram feed (full width in footer)
  • Translation supportf

Price: $49 ǀ More Information

9. Marilyn

Marilyn wordpress theme for fashion site

You’ll love the gorgeous design of this theme. Marilyn offers soft colors that make a wonderful backdrop for fashion finds, but there’s also the option to choose alternatives from the color wheel to customize your branding.

You are also given multiple layout options. Therefore, you can show classic full posts, choose full width for the content, display excerpts with thumbnails, change the position of the sidebar, or choose a blank template for the landing page.

Additionally, Marilyn has schema-org microdata integrated to enable search engines to scan your site’s content and display snippets in search results.

Key Features

  • 3 featured widgets
  • Sticky menu for easy access to navigation
  • Social media icons
  • Banner ad sections
  • Translation support

Price: $79 ǀ More Information

10. Jupiter

Jupiter blog theme

Jupiter brings a plethora of child themes, so you have several designs to choose from. You also get 3 portfolio styles, Typekit integration, multiple pagination styles, and more.

The Drag & Drop builder guides you through the customization process without requiring you to code.

And, from Jupiter’s powerful admin panel, you can do several things, from creating a portfolio to choosing a custom post type.

Key Features

  • 7 blog styles
  • One click demo import
  • Unique sliders
  • Stunning navigation hover designs
  • Powerful edge slideshow

Price: $59 ǀ More Information

For Elegant Themes Members

If you’re a member of Elegant Themes then you’re in luck. We’ve got two fantastic themes perfect for fashion blogging.



Compared to other best WordPress themes for fashion bloggers, Extra adopts a focused approach, tailoring its magazine-style layout to fit your needs.

Once you install Extra, you’ll be able to utilize its powerful page builder tool. The theme is actually powered by the Divi Page Builder tool, which was introduced with the Divi WordPress theme. It also enables you to test unique layouts for your fashion blog.

However, Extra’s unique aspect is the Category Builder. It includes new modules that allow you to create a variety of category and homepage designs. Furthermore, users can tailor their post feed to accommodate their content needs.

Key Features

  • Drag & Drop option for over 40 content modules
  • New Divi Builder modules (Post Carousel, Featured Post Slider, etc.)
  • Several customizer controls & header styles
  • Integrated Review System
  • Ready for eCommerce

Price: $69 ǀ More Information


Divi - Best wordpress themes for fashion bloggers

Divi is a versatile, feature-rich theme that enables you to create a beautiful fashion blog. It comes with several premade layouts that you can apply to landing pages of any kind without knowing code.

The Divi Builder plugin makes it a breeze to customize the background, design, sidebar, color, and more. Built-in features like parallax effects and overlays allow you to add a professional touch within seconds.

Furthermore, you can use Divi to create a geo-specific fashion blog as it supports 32 languages. For instance, you can create a local blog for an audience in a location where people speak multiple languages.

Key Features

  • Customization with live preview
  • 46 content modules
  • Several premade layouts
  • WooCommerce compatibility
  • Divi Builder framework

Price: $69 ǀ More Information

In Conclusion

Each of these WordPress themes for fashion blogs will allow you to create a strikingly beautiful website. Whether you want to highlight fashion finds with big images or share fashion terminology through text, one of the themes on the list will definitely accommodate your needs.

What theme do you think you’ll use for your fashion blog and why? Share your answers in the comments section below.

Article thumbnail image by vasabii / shutterstock.com


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  1. We’re working with Divi everyday for our website with a complete overhaul in the works as we speak.

    It would be nice to see other peoples approach to fashion though using Divi. I constantly ask myself why I’m still using it… but really struggle to find an alternative!

    • We’re actually working on an inspiration post right now of Divi Fashion sites “in the wild”. Stay tuned!

  2. Hey Dan,
    These themes are great , I really like these themes and going to use few of them for sure.
    Thanks buddy

  3. What I like about fashion themes, or other similar themes, is that they are good to use for just about any situation where you are trying to market an individual, artist, author, etc. Thanks for providing more theme examples.

  4. Awesome Collections of Fashion WordPress Themes. Thank you.

  5. Wow great work, I like all of them.

  6. Great list of wp themes, specially the INK, thank you for the article.

  7. Thanks Dan, it would be nice to see Divi actually have more samples for the fashion industry, as well as the other specialised themes that DIVI is not presently catering for. I look forward to the elegant theme blog posts, and yes i get that they are promoting the other ‘leaders’, and then DIVI is always added to the end. The disappointing thing is that you cannot even be bothered to make DIVI nor EXTRA screenshots of ‘example’ Fashion websites. It makes it clear that this is just compiled. You can do better.

    It would also be great if the Elegant Themes dedicated more to making the amazing Divi builder available for all of its themes. It makes no sense to have all of the other themes without the builder – they are obsolete really. EXTRA is a good start, but it is really is an ugly and dated magazine theme, compared to the template leaders – that are much cleaner in their design. The Extra theme is at least 5 years out of what is happening with online magazine format.

    And why not work on a directory theme, a local community theme, a listings theme, an learning/course theme, an e-commerce theme, an events theme. You have an amazing product, but everything but the actual Divi theme and Divi buider are outdated. For our membership, we deserve more to be able to achieve everything that we want to make for our sites.

    • We can definitely create some Divi/Extra fashion blog tutorials/layouts this year 🙂

      • Something like tres-click.com or instyle.de would be awesome!

      • Also, a Food Blog Layout/Tutorial with Divi & Extra would be highly appreciated 🙂

        • Already on my list! Excited to share it 🙂

      • all the best.

  8. I would also add two themes: Authentic, It’s the theme we are using right now on our fashion site agente-k.com, and DeVoe the theme we use before. Both available in Themeforest, light coded and easy to set up.

    • I’ll check these out. Thanks Jose.

  9. I love this article, it is very useful to choose a new theme for my web. Thank you

  10. Thanks for the article Dan. I’ve just need something like that.

    • Glad you liked it.

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