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The idea of marketing is a lot simpler than the reality. In fact, people new to the field who are looking for marketing jobs tend to get overwhelmed because of the amount of specificity in job listings. Some positions require (or prefer) experience the job seeker may not have or hasn’t even...
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Since releasing Bloom earlier this year, we have had a lot of great feedback. What people have requested more than anything are additional integrations. There are a ton of great and emerging emailing marketing platforms out there, and we want to add them all! In fact, we have quite the list of...
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Are you looking to add a survey or poll feature to your WordPress website? Conducting surveys can be a useful way to gather feedback and insights from your audience, and there are plenty of WordPress plugins available that make it easy to add them to your site. Let’s get to it! What Are...
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Cloud computing is an essential part of the virtual world, and there are many ways individuals and companies can take advantage of it. IaaS, PaaS, and SaaS play important roles in cloud computing. The real question is which is right for you: IaaS vs PaaS vs SaaS? Services that exist in the cloud...
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Despite how great your website may be, people won’t just stumble upon it accidentally (for the most part). You have to drive traffic to your site. In addition to paying for advertising, there’s also organic traffic to think about, which requires search engine optimization...
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What happens when you become too focused on promoting your social media posts? You tend to gravitate to advertisements and sponsored content – maybe because you think paid tactics are useful when you’re out there seeming to attract eyeballs among intense competition. But the end result is...
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One of the greatest advantages of WordPress is the number of plugins available. Many of those plugins are free and provide a good amount of features. Many times, though, we find that it’s best to purchase a premium WordPress plugin. Since premium plugins are not always cheap, it’s...
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Being a marketer means dealing with a broad range of tasks, platforms, and content types daily. It’s not uncommon for the workload to become unmanageable, leaving many marketers scrambling to stay on top of their tasks. If only there were a way to help with all of this. Fortunately,...
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Website builders are increasing in popularity every year as more users and companies look for streamlined solutions for building websites. They are designed to make it easy for anyone to get a new website up and running. You won’t need advanced technical skills or coding knowledge to use...
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Sometimes in business, it’s the little things that add up to create a good impression. Such as the difference between receiving an email from “[email protected]” and “[email protected].” With all other things being equal, the latter comes across as more...
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Effective employee training programs directly correlate to the success of any business. Preparing employees to do their job accurately, efficiently, and safely makes a huge difference to employees and the bottom line. Volumes have been written on how to design training programs! There is so much to...
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Artificial Intelligence (AI) has become a double-edged sword in content creation and management. On one side, AI writing software and content generators are considered to be invaluable for producing and optimizing content quickly. Conversely, AI content detectors help ensure that AI-generated...
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