10 Best Ecommerce WordPress Themes in 2023 (Compared)

Last Updated on July 11, 2023 by 1 Comment

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10 Best Ecommerce WordPress Themes in 2023 (Compared)
Blog / WordPress / 10 Best Ecommerce WordPress Themes in 2023 (Compared)

Choosing a suitable WordPress theme for your online business can be daunting, especially since many themes are available. Therefore, finding the perfect one that aligns with your business goals is crucial. This post will provide a comprehensive guide to the ten best ecommerce WordPress themes perfect for any online business, making your choice easier. Let’s get started.

What is an Ecommerce WordPress Theme?

Ecommerce WordPress themes allow you to display and sell your products on your WordPress website. They are usually integrated with WooCommerce and feature enhancements, such as shop and product layouts, shopping carts, checkout pages, and product filtering and sorting options. Basically, ecommerce WordPress themes provide site owners with an easy way to do business online.

10 Best Ecommerce WordPress Themes

When creating our list of the best ecommerce WordPress themes, we considered several factors. Our top priority was to find themes designed explicitly for WooCommerce since it is the most widely used ecommerce platform for WordPress. Additionally, we evaluated each theme’s features, customization options, and the number of starter websites. Now, without further delay, let’s dive into our top picks.

1. Divi

Divi by Elegant Themes

Our next entry for the best ecommerce WordPress themes is Divi. It provides the most customizable experience compared to other WordPress themes, thanks to its front-end, no-code Visual Builder. With over 200 design elements, you can design every aspect of your site while viewing your design changes in real time.

Divi integrates seamlessly with WooCommerce, offering over 20 Woo-specific modules to help you create product layouts, shop pages and more using the Theme Builder. With the Theme Builder, you can create custom layouts to showcase products, design headers, footers, search results pages, and more, giving you complete design control over your ecommerce website.

Key Features for Divi

  • 200+ design elements
  • Theme Builder
  • No-code Visual Builder
  • 20+ WooCommerce modules
  • 2300+ design layouts

Divi is packed with over 2300 professionally designed layouts to help your ecommerce website stand out. Each layout pack comes standard with a shop page layout, so there are nearly endless possibilities to feature your products. Plus, you’ll have access to the Divi Marketplace, where you can purchase extensions, child themes, and layouts specifically designed with Divi and WooCommerce in mind. For instance, there’s the WooCommerce Layouts for Divi bundle that includes 55 product, 30 shop, and 15 cart pages, so you can create the ecommerce Divi website of your dreams.

Divi bulk editing

Additionally, Divi offers bulk-editing modules, keyboard shortcuts, and copy-and-paste styles, which can significantly improve your workflow when building out those product pages and templates.

Divi is best for:

Divi’s ease of use, design flexibility, and customization options make it an excellent ecommerce WordPress theme for beginners and developers looking to create a professional and visually appealing online store quickly.

Starting Price$89/year
Free Layouts2300+
Visual Builder✔️
Theme Builder✔️
Get Divi

2. Astra

Astra ecommerce WordPress theme

Our next ecommerce WordPress theme is Astra, which provides seamless integration with WooCommerce, front-end editing with Elementor, Spectra, and other page builders, and dedicated WooCommerce modules to build the perfect online shop.

Key Features for Astra

  • Compatible with popular page builders
  • Lightweight for fast page loading times
  • 40+ premade starter ecommerce templates
  • Live theme customizer

Elementor theme builder

With Astra and Elementor, you can create custom page templates for every aspect of your site. Whether headers, footers, single posts, product archives, or anything in between, Elementor’s drag-and-drop theme builder makes it easy to tailor your site to your unique style and branding. Astra is one of the fastest WordPress themes around, weighing in at under 50kb on the front end. A lightweight theme means quicker page loading times, which can seriously boost your site in search engine optimization (SEO).

Astra is best for:

Try Astra if you’re looking for a fast, lightweight theme that integrates well with Elementor and WooCommerce. With over 40 design modules, 40+ starter templates for ecommerce, and endless customization options, Astra is one of the best ecommerce WordPress themes available.

Starting Price$59/year
Free Layouts240+
Visual Builder✔️
Theme Builder✔️
Get Astra

3. OceanWP

OceanWP ecommerce WordPress theme

Our next ecommerce WordPress theme is OceanWP. With seamless integration with Elementor and Gutenberg, this theme offers endless customization options to make your online store your own. With over 220 premade demos, you’re sure to find a layout that perfectly suits your needs. And with the Ocean Extra plugin, you can easily install demos with just one click, control page settings at the page level, create custom templates, and more.

Key Features for OceanWP

  • Ocean eComm Treasure Box add-on (pro)
  • Freepik and Flaticon integration (pro)
  • Seamless integration with Elementor
  • Unlimited A/B testing
  • Over 220 demo sites

While the free version of OceanWP is packed with features, the pro version takes things to the next level. With instant access to Freepik and Flaticon, A/B testing capabilities, over 220 premade demo websites, and 22 extensions, you can create the ultimate ecommerce site. For example, the Ocean eComm Treasure Box extension lets you make every aspect of your ecommerce site from start to checkout, including custom shop, single product, cart, checkout, and thank you pages. You can even incorporate a buy now button or a WooCommerce popup to highlight sales or specific products.

OceanWP is best for:

OceanWP is an excellent choice for a flexible and feature-rich ecommerce WordPress theme. Its vast demos and customization options suit small and large online stores. At the same time, its integration with popular page builders like Elementor and Gutenberg means you don’t need to be a coding expert to create a professional-looking website.

Starting Price$54/year
Free Layouts210+
Visual Builder✔️
Theme Builder✔️
Get OceanWP

4. Neve

Neve ecommerce theme

Up next on our list of best ecommerce WordPress themes is Neve by ThemeIsle. Neve uses a mobile-first design, is compatible with all major page builder plugins, and integrates seamlessly with the Accelerated Mobile Pages (AMP) plugin to provide a fast, highly-customizable website for your online store.

Key Features for Neve

  • 100+ starter templates, 6 dedicated WooCommerce sites
  • Enhanced for WooCommerce (pro)
  • Custom Woo modules for Elementor
  • Mobile-first and AMP ready

Neve WooCommerce settings

Neve is WooCommerce-ready right out of the box, but upgrading to the pro version will give you some cool, enhanced features. With design elements like a quick product view, a floating cart, off-canvas shop filters, and a wishlist, you’ll have everything you need to take your ecommerce store to the next level. Additionally, the pro version offers various checkout page layouts, six WooCommerce starter templates, and unlimited design options through Elementor integration.

Neve is best for:

Those looking for a speedy, lightweight ecommerce WordPress theme will find Neve an excellent choice. With support for AMP, a mobile-first design, and plenty of demo sites to get you started, Neve is suitable for those without design experience.

Starting Price$199/year
Free Layouts110+
Visual Builder✔️
Theme Builder✔️
Get Neve

5. Flatsome

flatsome ecommerce WordPress theme

The next ecommerce WordPress theme on our list is Flatsome. Explicitly designed for WooCommerce, Flatsome has a front-end page builder, several product layouts, built-in variation product galleries, and complete theme customization through the live WordPress customizer screen.

Key Features for Flatsome

  • Local Google fonts
  • Multiple product layouts
  • Drag and drop builder
  • Flatsome studio with 35+ design elements
  • Over 100 ecommerce designs through Flatsome Studio

Flatsome studio

Flatsome boasts several standout features, including its front-end design editor with over 35 customizable design elements, such as sliders, price tables, product categories, banner grids, and more. Additionally, Flatsome offers more than 100 pre-built layouts focused solely on ecommerce that you can import with just one click using the Flatsome Studio. This lets you quickly jump-start your website with a pre-designed layout if you prefer to avoid building layouts from scratch.

Flatsome is best for:

Online store owners who want a flexible and easy-to-use ecommerce WordPress theme with unlimited design options will like Flatsome. With hundreds of premade designs, nearly 40 modules, and built-in ecommerce support, Flatsome is well-suited for just about everyone.

Starting Price$59/six months
Free Layouts300+
Visual Builder✔️
Theme Builder✔️
Get Flatsome

6. Shoppe by Themify

Themify Shoppe ecommerce WordPress theme

Next on our list of best ecommerce WordPress themes is Shoppe, available through Themify. With a proprietary drag-and-drop builder, Shoppe makes it simple to design custom ecommerce pages, headers, footers, and more. Additionally, it’s easy to change the theme’s layout with just one click using the website skin option. It provides over 60 regular page layouts and 20+ shop page layouts that can be imported with a few clicks.

Key Features for Shoppe

  • Themify drag and drop page builder
  • 14 header layouts
  • 6 Woo-specific shop features
  • 8 WooCommerce starter sites

Shoppe product filtering

Shoppe comes with some excellent features for WooCommerce. Your site visitors will love the quick look feature that lets them see product details quickly in a popup without leaving your shop page. You’ll also get an Ajax cart, so shoppers can add items to their cart without refreshing the page. With Shoppe, you can add products to a wishlist, showcase a product gallery slider, enable image zoom, and add product-sharing options. To simplify the browsing experience, Shoppe has a filtering option that lets shoppers sort by price, color, or category.

Shoppe is best for:

If you’re someone who wants a lot of design choices, Themify might be a good option for you. For only $89 per year, you can subscribe to their Master Club and get access to 42 WordPress themes, 11 plugins, and 25 Themify builder add-ons. This is a great choice for anyone who has multiple websites or wants a wide range of options.

Starting Price$89/year
Free Layouts42+
Visual Builder✔️
Theme Builder✔️
Get Shoppe

7. Shoptimizer

Shoptimizer ecommerce WordPress theme

Our next entry – Shoptimizer – emphasizes site speed. With Shoptimizer, the main CSS file is automatically minified, allowing visitors to see your website nearly instantly. Additionally, the theme is designed to increase conversions by allowing for a streamlined ordering experience that removes distractions such as headers, footers, and sidebars, so your customers can concentrate on the task at hand – spending their hard-earned money. Plus, the single product FOMO feature allows you to add an animated stock counter that encourages people to purchase a product quickly – before it’s gone.

Key Features for Shoptimizer

  • Automatic minified and critical CSS
  • Support for major page builder plugins
  • Accessibility friendly
  • 20+ sale-boosting features

Shoptimizer product page demo

Although Shoptimizer doesn’t come with multiple layout options, you can create the ecommerce site of your dreams with the page builder of your choice. With support for Elementor, Visual Composer, Beaver Builder, and more, you’ll have access to a front-end visual building experience that makes designing your site easier. Plus, Shoptimizer comes packed with features to improve sales on your site, including custom product badges, the ability to request a callback, security badges for increased trust, a wishlist feature, and more.

Shoptimizer is best for:

If you’re looking for a speed-optimized ecommerce theme that comes out running right from the gate, then Shoptimizer may be a good fit for you. With many product-enhancing extras like a wishlist, image zoom, and product variant gallery images, your online shop will be up and running in no time.

Starting Price$99/year
Free Layouts30+
Visual Builder✔️
Theme Builder✔️
Get Shoptimizer

8. Botiga

Botiga ecommerce WordPress theme

Our next ecommerce WordPress theme is Botiga, one of two theme offerings from aThemes. It’s the most feature-packed free theme on our list. All theme styles are handled through the familiar WordPress customizer, including WooCommerce settings, making it easy for anyone to style. It comes with several product catalog and single product settings, such as image zoom, image gallery layout style, Ajax add to cart button, and draggable product elements, making customizing your online store a breeze.

Key Features for Botiga

  • Header and footer builder
  • Multiple layout options
  • Lightweight and SEO ready
  • 8 starter designs
  • Elementor and Gutenberg support

Botiga header builder

Botiga has got you covered with plenty of styling options that you’ll benefit from. You can create custom headers and footers with a simple drag-and-drop editor and pick from various layout formats for products, posts, and pages. You can even style WooCommerce icons, and buttons, add a scroll to top button, or enable parallax effects. To simplify things, you can start with one of the eight starter designs, add your products, and launch your online store without fuss.

Botiga is best for:

If you’re a beginner looking to sell a few dozen products, consider Botiga. While you can’t really change the framework, loads of styling options will allow you to make it unique to your brand. Botiga has a minimal style but maximum potential.

Starting Price$69/year
Free Layouts8
Visual Builder✔️
Theme Builder✔️
Get Botiga

9. Storefront

Storefront ecommerce WordPress theme

Our next ecommerce WordPress theme is Storefront, brought to you by the makers of WordPress, Automattic. It’s a free theme built for WooCommerce, allowing you to easily create an online store in minutes. That said, you can add quite a few bells and whistles with the Storefront extensions bundle, including complete store styling through the WordPress customizer.

Key Features for Storefront

  • Built for WooCommerce
  • Live theme customizer
  • 14 premade starter designs (3 free)
  • Advanced product filters

Storefront product filters

With the free version of Storefront, you can still control the design aspects of your store, but your options are more limited. You can change site styles, WooCommerce product catalog, pages, and images. Suppose you want to add features such as advanced product filtering or the ability to edit product meta or layouts. In that case, you’ll need to purchase the expansion bundle.

Storefront is best for:

Sure, Storefront is a vanilla ecommerce theme, but if you are a developer, this is music to your ears. One of the best features of Storefront is its simplicity. You can use it as is or dive under the hood and create a custom-coded, lightning-fast ecommerce website that is fully tailored to your business.

Storefront Extension Bundle
Starting Price$69/year
Free Layouts3
Visual Builder✔️
Theme Builder✔️
Get Storefront

10. Woostify

Woostify ecommerce WordPress theme

Woostify, our final pick for the best eCommerce WordPress themes, is a lightweight, SEO-ready theme designed specifically for WooCommerce. With a live theme customizer, multiple product, cart, and catalog layouts, and a range of layout styles, it offers plenty of flexibility for your eCommerce website. You can edit your pages using the Gutenberg block editor or Elementor, making customization a breeze.

Key Features for Woostify

  • 20+ starter websites
  • Lightweight (under 30kb) page size
  • Built specifically for WooCommerce
  • Compatible with Elementor

WooCommerce settings

You’ll get basic styling options with the free version of Woostify. You can adjust various site and WooCommerce settings, but most other options require add-ons. However, you can install and use Elementor to edit products and pages or create templates. If you stick with the core Woostify theme, you can purchase a pro license and get 20+ starter website designs and all pro-add-ons. These include a header and footer builder, a callback feature for customer support, a buy now button, and more.

Woostify is best for:

Elementor users who want a fast, lightweight theme for WooCommerce should try Woostify. With a dedicated theme builder, unlimited customization options, and native WooCommerce support, it’s a good option.

Starting Price$49/year
Free Layouts13
Visual Builder✔️
Theme Builder✔️
Get Woostify

Which Ecommerce WordPress Theme is the Best Overall?

While we’ve given you ten great options for the best ecommerce WordPress theme, we feel there is a clear winner. Overall, Divi is the best option, thanks to it’s dedicated WooCommerce integration, 20+ Woo-specific modules, and countless free shop layouts to help you create the perfect ecommerce store.

Starting PriceWebsitesFree LayoutsVisual BuilderTheme Builder
🥇 Divi$89/yearUnlimited2300+✔️✔️Visit
🥈 Astra$59/year1240+✔️✔️Visit
🥉 OceanWP$54/year3210+✔️✔️Visit
Flatsome$59/six months1300+✔️✔️Visit

Frequently Asked Questions (FAQs)

Before we wrap up, let’s answer some of your most common questions regarding the best eCommerce WordPress themes. Did we miss one? Leave a question below, and we will respond!

What is the best eCommerce theme for WordPress?
Divi is our pick for the best eCommerce theme as it offers a seamless experience with its specialized integration for WooCommerce. With over 20 modules specifically designed for WooCommerce, you can easily create a customized online store that caters to your unique business needs. Divi also offers a vast selection of free shop layouts to help you bring your eCommerce vision to life.
What is the best free eCommerce theme for WordPress?
Astra stands out from other free eCommerce website builders with its free features, such as its lightweight code and ability to integrate with various page builders like Elementor and Spectra. It also offers dedicated modules for WooCommerce, making it an excellent choice for creating an online store without spending a dime.
Can WordPress be used for eCommerce?
Yes, you can use WordPress for eCommerce by integrating it with plugins such as WooCommerce, or Easy Digital Downloads. These plugins allow users to set up an online store and manage payments, orders, and inventory directly from their WordPress website.
Is the Divi theme suitable for eCommerce?
Yes, the Divi theme is suitable for eCommerce as it offers a variety of pre-made layouts and customization options specifically designed for online stores. Its user-friendly interface and responsive design make it an ideal choice for businesses with an eCommerce focus.
Which WordPress eCommerce themes have a drag-and-drop builder?
eCommerce themes like Divi, Flatsome, and Shoppe provide the added ease of utilizing a drag-and-drop builder for simplifying your eCommerce website-building experience.
Which WordPress eCommerce themes have pre-built templates?
Themes such as Divi, Astra, Neve, and Flatsome offer an extensive selection of pre-designed templates that you can customize to suit individual preferences. With these themes, you can easily create a unique and professional-looking online store without extensive design skills.
Why should I use WordPress over Shopify?
WordPress is a more flexible platform that allows for greater customization and control over your website, while Shopify is primarily focused on e-commerce functionality. WordPress is the better choice if you need more than just an online store.
How much does WooCommerce cost?
WooCommerce is a free and open-source WordPress plugin. However, there may be additional costs related to hosting, domain name, themes, and extensions that you can purchase from WooCommerce or third-party providers.
How can I increase sales on my WordPress eCommerce website?
You can increase sales on your WordPress eCommerce website by optimizing your product pages with high-quality images and descriptions, offering discounts and promotions, improving site speed and navigation, and implementing email marketing campaigns to engage customers and encourage repeat purchases.
How do I optimize my WordPress eCommerce website?
You can optimize your WordPress eCommerce website by using a fast and reliable hosting service, optimizing images and videos, using a clean and responsive design, installing caching plugins, optimizing your website's code, and using SEO plugins to improve search rankings.

Are you looking for more theme reviews? Check out our picks for the best WordPress themes.

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