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One thing that has made WordPress so popular with professionals serious about their website’s performance is the fact that with the right set of tools you can track, measure, and optimize just about every aspect of your WordPress install. From landing pages, forms, sidebar ads, individual...
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The primary purpose of a restaurant website is to give guests and potential guests information they need to choose your restaurant. But a well-designed website can actually do a lot more than that. Sometimes restaurants are chosen days ahead. Other times they are chosen by the visitors while...
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By a show of hands, who here hates spam? Obviously, I’m going to be able to see your hand (not like you’d raise it while sitting in front of your computer…), but I’m pretty sure that you hate spam as much as the next person. When it comes to Spam on your WordPress site, it...
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OK, seriously… How is it possible that we’ve already blazed through the first month of the new year? Winter is starting to wind down a bit — unless you live on the East Coast (stay warm out there guys!) — and the world of WordPress is still going strong. Winter is starting to wind...
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Have you ever noticed that some of the world’s top logos make no sense? At least not at first glance. Although you may admire the simple colors, a cleverly drawn graphic, or an innovative use of typography, most logos seem to ignore their brand identity completely. Observe: What does the Good...
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Google has been collecting data about websites for a long time. They use the data to index websites for the best possible experience for those using the search engine. The data tells a lot about a website: how it performs, what readers are looking for or looking at, and lots more. This data is...
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It’s the ultimate dream: seeing your Facebook post getting millions of likes, comments and shares, even while you sleep. And what better way to build engagement? Turns out, it’s not that easy for the idle marketer. Thanks to a rollout of changes in the last few years, Facebook’s organic post...
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Columns are basic website design elements. They allow you to display your content in chunks that are visually appealing. They allow you to create layouts that look like magazines and newspapers. But creating them can be tricky. It is possible to code them by hand, but that can require lots of...
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The cool folks that build WordPress are always working on new features. These future-features are first packaged as plugins so they can develop them outside of the WordPress core. One of the cool features on the horizon for WordPress is the Front-end Editor. To give you a taste of what’s to come,...
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One of the basic best practices of setting up a blog is to break your topic down into categories and tags. The hierarchy of specificity on a blog should go something like this: Topic > Category > Tag > Post title. In this way someone navigating to your blog for the first time should be...
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What if you wanted to post something to your WordPress site, but you didn’t have the time, or you didn’t want to take the time, to go to your site? Easy! Write a blog post in your email and send it to your site. WordPress will post it for you! Being able to post from email means you can post...
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Information architecture can be used as a buzzword out the Wild, Wild West of web design. Don’t be fooled. It’s a fancy term for some simple concepts. It’s just hard to define. But we’re here to solve that, and to help you make the best of your information architecture on your next...
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