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Having a social media marketing strategy is crucial to your online success. Managing multiple platforms can be time-consuming and frustrating and leaves you vulnerable to falling behind. A social media management platform is an excellent way to stay on top of your brand’s social media...
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Regularly publishing fresh, relevant, high-quality content on your website is critical for Search Engine Optimization (SEO). Unfortunately, creating large volumes of content consistently is challenging. You can streamline the content creation process using the best AI rewriter tools. They can help...
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When targeting international markets, you need to make it easy for users of different languages to find the right version of your site via search engines. In short, you must publish only perfectly translated, SEO optimized pages and then ensure they are accessible to the right users. In this...
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If your website relies on organic traffic, it depends significantly on the Search Engine Results Pages (SERPs). Your content should ideally appear in the SERP for your target keywords (preferably in the top spots). If it doesn’t, you might be going about Search Engine Optimization (SEO) all...
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Search engines are any website’s lifeblood. No matter how well-planned and effective your social strategies are, if your site isn’t prominent in search results, your business and brand will have a hard time (if not an impossible one) growing. One of the most important things you can do...
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If you’re one of the millions of WordPress webmasters using Yoast SEO, you may have noticed the new Cornerstone content feature that was released in April 2017 as part of Yoast 4.6. But unless you’re a seasoned SEO guru, seeing this new feature pop up might have left you confused and struggling...
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Do you feel like you can’t stay on top of the news sources you love? Or maybe you know that you’re missing a lot of great content that’s being published, but you have no clue how to stop letting it slip through your fingers. For a way to gather all of the content you want to read in one...
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Based on their topic, blogs and podcasts fall into one of two categories: niche or lifestyle. Even if a lifestyle blog or podcast has a limited number of complementary topics, the topics will have different themes. Health, fashion and movie reviews may all appeal to the same individual or audience,...
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Backlinks are an integral part of your SEO content marketing strategy. Search engines think of backlinks as votes for your content. While there are some backlinks that aren’t great for your site (which we’ll get into), the more backlinks you have in general, the higher your search...
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Anyone with a website knows the role search engine optimization (SEO) plays in running a successful online business. However, most small business owners don’t stop to think about how crucial local SEO is to that success, especially for those with brick-and-mortar locations. It helps with...
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Google is always looking to provide better solutions to users’ problems. One of the ways it tries to do so is by delivering answers directly within its results pages to save searchers a click or two. These are what we call “featured snippets.” Not only do Google featured snippets...
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👉 Marketers juggle various roles in the dynamic world of marketing. Wearing multiple hats has become less daunting, thanks to the surge in AI tools. Explore this article to uncover leading AI marketing tools that can simplify your tasks, boost your strategies, and spark your imagination. By...
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