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Slack: What Is It & Why Do Startups Adore It?

Slack: What Is It & Why Do Startups Adore It?

December 2, 2015 in Resources | 6 comments

Slack was never expected to be the wildly popular app that it is now. Stewart Butterfield, who you might know as one of the co-founders of Flickr, didn’t anticipate any of this when he and his team created what we now know as Slack. In fact, they were a game development company, working on a game...

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5 Ways To Rock At Snapchat Marketing

5 Ways To Rock At Snapchat Marketing

October 30, 2015 in Tips & Tricks | 6 comments

You’re acutely aware that every social media campaign that ticks by without decent numbers in engagement is another campaign of less impact. Fortunately, entrepreneurs and brands today can take their content experimentation beyond Facebook and Twitter when attempting to climb the engagement...

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Why Gamification Impacts UX

Why Gamification Impacts UX

September 18, 2015 in Resources | 11 comments

Imagine this: You’re 37 years old, you weigh 250 lbs and your marriage is on the verge of a breakup partly because your spouse doesn’t like the fact that you’re overweight. What would you do? You’ll probably sulk, then run to the nearest gym and groan at the hard work...

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